Jeff Bezos mocked for Amazon's $690,000 donation to fight Australian fires.
As the world as we know it comes to a quicker-than-expected end, with much of Australia caught up in wildfires that climate change did not start, but are unquestionably making worse, Amazon CEO Jeff Bezos is getting roundly toasted for his announcement that the company with the too-ironic name will be donating roughly $690,000 to Australia to help combat the ongoing fires.
The problem? Jeff Bezos is worth over $110 billion.
Amazon is not just insanely profitable but economy-bendingly, history-changingly successful.
The amount of $690,000, or One Million Australian Dollars, is the equivalent of Jeff Bezos sneezing pocket change out his nose and using Australia's sleeve to wipe it up.
It is the Amazon equivalent of sending a Hallmark card.
By way of context, what Amazon, King of All Retailers, is spending to combat Australian fires is roughly on par with the money raised by a single California woman trading nudes for fire donations.
It is also on par with the $516,000 donation toward fighting Australian wildfires pledged by Metallica and a $1 million donation by Elton John.
$690,000 won't buy you a boat that most of the world’s billionaires would be caught dead on.
Hell, $690,000 won't even buy you a Silicon Valley house.